Morning Consult×ChangeEngine
Live partnership view · Updated July 2026

Our partnership, measured.

How ChangeEngine is helping Morning Consult communicate more effectively, operate more efficiently, and make better communication decisions — backed by data.

See the impactWhat's next
Communications Delivered
0
Since partnership kickoff
Total Communications Created
0
130 total · 30 active
Active Automations
0
Operating continuously
Newsletters
0
9 manager · 5 all-staff
Employees Reached
0
Current — across every department
Creative & Strategic Hours
0h
Graphic design, on-site video, editing services
Polls & Surveys
0
100+ responses gathered
Executive Summary

The Impact Behind the Partnership.

Five ways ChangeEngine is helping Morning Consult communicate smarter, move faster, and engage employees more effectively.

  1. 01
    Consistency over chaos.
    Employees now experience a predictable communication cadence instead of isolated announcements.
  2. 02
    Evidence over assumptions.
    Communication decisions are informed by measurable engagement data and behavioral insights.
  3. 03
    Scale without additional headcount.
    Strategic communications, creative execution, and automation work together to extend the capabilities of the internal team.
  4. 04
    Content employees actually value.
    Analytics reveal clear patterns around the topics that generate the highest engagement, helping future communications become even more relevant.
  5. 05
    A platform for what's next.
    The partnership has evolved from sending communications to building a scalable employee experience ecosystem that can continue growing over time.

Source: ChangeEngine partnership analytics & service hours report · Updated July 2026

Communication Growth

Volume is up — consistently, every month.

18 months of communication volume by channel. Switch views to isolate the story behind any one program.

All communications
13,404delivered
Feb 2025 → Jul 2026

Growth moments

18 months
  1. May '25
    Newsletter program formalized
  2. Aug '25
    Manager Monthly launch
  3. Nov '25
    Summit communications
  4. Feb '26
    Automation adoption accelerates
  5. Jun '26
    Recognition & event journeys expanded

Monthly totals aggregate email, Slack, newsletter, automation and manager communications delivered through ChangeEngine.

Are we improving?
Yes. Monthly volume has climbed from 220 sends in Feb '25 to 1,100+ per month today.
Can we prove it?
13,404 communications delivered across email, Slack, newsletters, automations and manager comms over 18 months.
Why does it matter?
More consistent cadence means employees hear from Morning Consult in a predictable, trusted rhythm — the foundation of every other metric on this page.
What's next?
Continue expanding Slack and automation share — the two channels with the strongest per-send engagement.
Engagement Intelligence

Employees aren't just receiving — they're engaging.

Weighted partnership averages backed by month-over-month analytics. Updated July 2026.

Overall Partnership Email Open Rate
0.0%+4pt

InsightCalculated as a weighted average across the partnership — 6,543 opens on 7,289 delivered emails — not by averaging monthly percentages. Despite volume swings from a handful of sends to 2,000+ deliveries in Feb '26, Morning Consult sustained ~90% open rates, an exceptionally strong signal that employees trust and regularly engage with internal communications.

Overall Partnership Click-to-Open Rate
0.0%+2pt

InsightWeighted from 1,192 clicks on 6,543 opens across all months. While open rates stay near 90%, CTOR varies by communication type — informational announcements generate fewer clicks, while messages with clear calls-to-action (AI resources, Summit logistics, downloadable manager materials, learning content) drive substantially higher engagement. Attention is already there; more action-oriented content is the unlock.

Delivery Rate
0%

InsightDeliverability is essentially at ceiling — messages reliably reach every inbox, every month.

Are we improving?
Yes. Open rate sustained near ~90% and CTOR at 18.3% even as monthly volume climbed past 2,000 sends.
Can we prove it?
6,543 opens on 7,289 delivered emails and 1,192 clicks — weighted, not averaged.
Why does it matter?
Attention held steady as cadence expanded — employees are choosing to open, and clicking most on actionable content.
What's next?
Lean into action-oriented sends (AI resources, Summit logistics, manager toolkits, learning) — the formats already driving the highest CTOR.
Employee Reach

We aren't just sending — employees are engaging.

498 unique employees actively engaged. The majority came back again and again.

Repeat engagement
498 employees
84% of engaged employees came back 5+ times.
498
Employees engaged
Engaged 10+ times
314·63%
Engaged 5–9 times
103·21%
Engaged 2–4 times
48·10%
Engaged once
23·5%
Cumulative unique employees reached
0across 18 months of programs

Cumulative curve of distinct employees who engaged at least once with a ChangeEngine-delivered communication.

Are we improving?
Yes. Cumulative reach grew from 84 employees in month one to 498 today.
Can we prove it?
84% of engaged employees came back 5+ times — 314 people engaged 10+ times.
Why does it matter?
Repeat engagement is the strongest signal that communications are resonating, not just landing.
What's next?
Re-engage the 23 one-time employees and the 48 in the 2–4 range with segment-tailored journeys.
Time Returned to Morning Consult

290 hours of work, delivered.

Creative, strategic and production work handled by the ChangeEngine team — capacity your team didn't have to build in-house.

Service hours delivered
0hours
Graphic design, on-site video, editing services
Updated Jul 2026
Summit '25 Video (capture + post)
80h·28%
Creative Design
62h·21%
Video Production
44h·15%
Newsletters
32h·11%
Manager Communications
28h·10%
Event Support
24h·8%
Campaign Strategy
20h·7%
Recent project log
Sampled
  • Summit '25 — on-site capture & post editSummit
    80+ hours: multi-cam capture, executive cutdowns, recap reel
  • Summit photography coordinationEvent
    On-site capture, edit and distribution
  • Video editing seriesVideo
    Executive updates & leadership messages
  • Manager Monthly newslettersNewsletter
    12 recurring editions produced
  • Open Enrollment campaignBenefits
    Multi-channel employee comms
  • Holiday communicationsHoliday
    Year-end recognition & seasonal sends
  • Recognition assetsRecognition
    Anniversaries, birthdays, shout-outs
  • Campaign strategy sessionsStrategy
    Planning + measurement design
Are we improving?
Yes. Service scope now spans 7 categories — from creative design to campaign strategy — up from a comms-only start.
Can we prove it?
290 hours of creative, strategic and production work delivered — plus 130 automations built (30 active).
Why does it matter?
That's capacity Morning Consult didn't have to hire, contract or build in-house — a direct offset to internal comms headcount.
What's next?
Shift more hours toward strategy and automation as the production backlog gets systematized into reusable templates.
What We've Learned

18 months of data, condensed to what matters.

Behavioral patterns we've observed across the partnership. Tap any card for supporting context.

Are we improving?
Yes. We now know which content wins — AI, recognition and event comms consistently outperform everything else.
Can we prove it?
Five behavioral patterns confirmed across 13,404 sends and 18 months of engagement data.
Why does it matter?
Insight replaces guesswork — every future campaign can be planned against what we already know performs.
What's next?
Double down on AI + recognition content, expand Slack into interactive formats, and close the loop on Pulse Surveys.
Opportunities

Where to go next.

Data-backed opportunities to make communications even more effective — observation, action, and expected outcome.

01
Opportunity
Observation
Email opens are strong but click rates vary across newsletters.
Recommendation
Increase and strengthen calls-to-action in every newsletter — clearer next steps, embedded resources, shorter paths.
Expected Outcome
Higher click-to-open rates and more measurable content journeys.
02
Opportunity
Observation
AI-related communications consistently outperform every other topic.
Recommendation
Continue expanding AI learning content — policies, assessments, training and enablement.
Expected Outcome
Sustained top-quartile engagement and stronger AI fluency across the organization.
03
Opportunity
Observation
Recognition and celebration posts drive the strongest Slack engagement.
Recommendation
Leverage Slack for more interactive messaging — polls, threads, prompts and recognition prompts.
Expected Outcome
Deeper day-to-day engagement and a more visible culture surface.
04
Opportunity
Observation
Pulse Survey follow-through is inconsistently communicated back to employees.
Recommendation
Create a recurring cadence that closes the loop on Pulse Survey actions — what we heard, what we're doing.
Expected Outcome
Higher trust in the survey process and better response rates over time.
05
Opportunity
Observation
Downloadable resources (guides, one-pagers, toolkits) attract disproportionate engagement.
Recommendation
Continue expanding the downloadable resource library across benefits, manager enablement and AI.
Expected Outcome
Repeat visits, longer engagement, and a persistent library of on-demand content.
What's Next

The partnership is growing.

A rolling 90-day horizon of shipped-and-shipping work. Kept short on purpose.

Next 30 days
Swag & recognition campaigns
Swag drops and recognition moments across email + Slack.
Manager toolkit page
Living resource hub for people leaders.
Next 60 days
Recognition v2
Peer + manager streams, weekly digest, live wall.
Segment-level analytics
Cut every metric by team, tenure and location.
Next 90 days
SMS journeys
Time-sensitive touchpoints for field & hybrid teams.
AI insights digest
Monthly narrative summary for Jason + leadership.
A living view

This page refreshes as the partnership grows.

Every campaign shipped, every automation launched and every lesson learned will show up here. No decks, no exports — just the current state of the work.

Weekly
Data refresh
0
Logins needed
90d
Roadmap horizon